Events and press

From A to K, 13 vitamins promote our well-being every day. And for 13 years, SternVitamin has been helping consumers stay healthy, developing individual micronutrient premixes that give foods added health value.

Consumer enthusiasm for plant-based foods continues to grow unabated. This is also affecting the beverage market. Market research company Persistence Market Research (PMR) predicts annual growth rates exceeding six percent for plant-based drinks through 2028.

This micronutrient mix picks up on one of the top trends in the beverage market – waterbased enriched products. Worldwide, this is the beverage category with the highest growth potential, even higher than other categories.

A new book from SternVitamin provides many ideas for impactful micronutrient concepts. “Micronutrients work. Little extras. Big benefits” is a practical manual intended for product developers, marketers and other creatives in the food industry who are involved in new ideas for functional foods, nutritional supplements and the like.

In addition to various micronutrient premixes specifically targeted to consumers’ individual life phases, SternVitamin also offers solutions to meet current nutrition trends. For example, the special SternVitamin premix for vegans is one way to improve the nutrition profile of people who eat only plant-derived foods.

At this year’s SupplySide West in Las Vegas, SternVitamin is showing how manufacturers of beverages, foods and nutritional supplements can generate value-add potential with special product concepts.

Pure Vitalizer is the basis for a drink that increases metabolic activity. As a healthier, more natural alternative to conventional energy drinks, it boosts energy and fitness with natural ingredients.