INNOVATIVE IDEAS. INDIVIDUAL SERVICE: STERNVITAMIN – MICRONUTRIENTS FOR A HEALTHY LIFE
On the market for micronutrient premixes, SternVitamin is one of the international companies experiencing major growth.
We develop and produce customer-specific solutions for food, beverages, food supplements and baby food. Tailored to our customer’s requirements, SternVitamin develops individual vitamin and mineral mixes to which other functional ingredients such as amino acids, plant extracts and vitamin-like substances can be added. Our service ranges from brainstorming to support for marketing-relevant health claims.
As a subsidiary of the independent, owner-run Stern-Wywiol Gruppe we have access to the accumulated know-how of around 80 R&D specialists in the multidisciplinary Stern-Technology Centre with its extensive test facilities. Our customers benefit from the creativity, flexibility and experience of our scientists and technologists but also from the close ties we nurture with universities, research institutes and reputed vitamin manufacturers.
The market now demands far greater differentiation than in the past. One single multivitamin pill for all stages of life – that’s over. Today, it’s all about coming up with value-added concepts with targeted health benefits suited to the needs of different consumer target groups. The trend is for customised foods.
FIND OUT MORE ABOUT OUR MICRONUTRIENT PREMIXES IN THE VARIOUS PRODUCT AREAS
A complex market needs diversification
Beverages, fruit gums, biscuits or vegan foods individually fortified with micronutrients offer a high degree of value-added potential. Claims about health benefits can be stated on the packaging and this has a high marketing impact. Of course, the statutory provisions in the different countries must be complied with, for example the EU Health Claims Regulation or the FDA Regulations in the United States.
Furthermore, the fortification of staple foods is mandatory in numerous countries. Our micronutrient premixes are tailored to the different requirements on the individual markets and to our customers’ needs.
When it comes to implementing new product ideas, SternVitamin works closely with our customers’ development divisions. The developer team pay extra-special attention to the customer’s product parameters and production process. This is how any losses of active ingredients in the end products during manufacturing and storage can be monitored and offset by precise higher doses.
OUR FOREIGN AFFILIATES
Thanks to our international network of 16 affiliates and numerous qualified sales network partners, we are able to fulfil the wishes of our customers in global key markets around the globe.